"In inGenius, Seelig reminds us that creativity is not just something that you think about - it is something that you do. It is as natural as breathing, and just as necessary for leading a successful and fulfilling life. Creative solutions are required because the status quo is …
"Every day we hear about some fascinating new discovery. Yet anemic progress toward addressing the greatest risks to humankind -- clean energy, emerging infections, and cancer -- warns us that science may not be meeting its potential. Indeed, there is evidence that advances are …
"The design process involves researching, inventing, and expressing ideas. Sometimes concepts seem to pop out of nowhere, but just as often they result from deliberate techniques. Many designers start a project wit brainstorming, an open-ended search for initial directions. Brai…
"Piotrowski explains how the working designer solves problems and makes decisions by having the reader follow through case studies and stories, dealing with a variety of situations".
