Increase your Web traffic in a weekend

These days, everyone seems to have a home page or a Web site. However, just because you create and publish a Web site doesn't mean anyone will visit it. Competition to attract visitors is extreme. The reality is that of the millions of Web pages out there, only a handful actually attract a steady readership; and these same Web pages are the ones that attract advertisers. In order to compete, you need to develop and implement a Web site promotion plan. What can you do when you build a home page that no one visits? What can you do to earn money on your Web site? Is there an easy way to attract readers and advertisers without spending a fortune? There are low-cost ways to attract readers and advertisers to your home page or Web site, and Increase Your Web Traffic In a Weekend, Fifth Edition shows you how. The book lays out a cost-effective, comprehensive plan that both Web beginners and experts can use to build an audience for a home page or Web site. The techniques covered are the result of the authors' years of practical experience, but you can put them to use in just a weekend!

1. Friday Evening: Promoting Your Web Site to the World. 2. Saturday Morning: Putting the Motion in Promotion. 3. Saturday Afternoon: The Coolest, the Hottest, and the Best. 4. Sunday Morning: Attracting the Masses. 5. Sunday Afternoon: Discovering Who's Visiting Your Site and Why. Glossary. Index

1. Friday Evening: Promoting Your Web Site to the World -- 2. Saturday Morning: Putting the Motion in Promotion -- 3. Saturday Afternoon: The Coolest, the Hottest, and the Best -- 4. Sunday Morning: Attracting the Masses -- 5. Sunday Afternoon: Discovering Who's Visiting Your Site and Why -- Glossary -- Index.