Title Statements
- Full title :Lateral thinking : creativity step by step / Edward de Bono.
Edition Statements
- Publication Date:1973.
Publication Statements
- Publisher(s):Harper Colophon
- Place of Publication:New York
- Language:eng
- Publication Date:1973.
The Physical Object
- Description:300 p
Edition Identifiers
- ISBN:0060903252, 9780060903251
- oclc:ocn427486395
- LC Classification:BF441
- Dewey Decimal:153.3/5
Table of Contents
Preface -- Introduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use oflateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgment -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstonning -- Analogies -- Choice of entry point and attention area -- Ra-ndom stimulation -- Concepts/divisions/polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary.
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