Marketing

Marketing: defined, explained, applied

by Levens, Michael

Type Book
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Title Statements

  • Full title :Marketing : defined, explained, applied / Michael Levens.

Edition Statements

  • Publication Date:©2014
  • Edition:Second edition, Pearson new international edition

Publication Statements

  • Publisher(s):Pearson
  • Place of Publication:Harlow, Essex
  • Language:eng
  • Publication Date:©2014

Notes

Publication date from publisher's Web site.

Adapted for use outside the U.S. and Canada from the standard second edition, ©2012.

The Physical Object

  • Description:ii, 348 pages : : illustrations (chiefly colour) ; : 28 cm.

Edition Identifiers

  • ISBN:9781292042220, 1292042222
  • oclc:ocn866583266

Subjects

Marketing Marketing -- Textbooks Textbooks

Writers

Levens, Michael

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