Title Statements
- Full title :Marketing management : a cultural perspective / edited by Lisa Peñaloza, Nil Toulouse and Luca M. Visconti.
Edition Statements
- Publication Date:2012.
- Edition:First published
Publication Statements
- Publisher(s):Routledge, Routledge Taylor & Francis Group
- Place of Publication:London
- Language:eng
- Publication Date:2012.
The Physical Object
- Description:XXXVIII, 540 stron : : ilustracje ; : 26 cm.
Edition Identifiers
- ISBN:9780415606820, 0415606829, 9780415606837, 0415606837, 9780203357262, 0203357264
- oclc:on1088993236
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