Marketing management

Marketing management: a cultural perspective

by Peñaloza, Lisa Toulouse, Nil Visconti, Luca M.

Type Book
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Title Statements

  • Full title :Marketing management : a cultural perspective / edited by Lisa Peñaloza, Nil Toulouse and Luca M. Visconti.

Edition Statements

  • Publication Date:2012.
  • Edition:First published

Publication Statements

The Physical Object

  • Description:XXXVIII, 540 stron : : ilustracje ; : 26 cm.

Edition Identifiers

  • ISBN:9780415606820, 0415606829, 9780415606837, 0415606837, 9780203357262, 0203357264
  • oclc:on1088993236

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