Marketing strategy

Marketing strategy: text ana cases

by Ferrell, Odies Collins

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Title Statements

  • Full title :Marketing strategy : text ana cases / O. C. Ferrell, Michael D. Hartline, Bryan W. Hochstein.

Edition Statements

  • Publication Date:© 2022.
  • Edition:Eighth edition

Publication Statements

The Physical Object

  • Description:XIX, [1], 536 stron : : ilustracje kolorowe ; : 28 cm.

Edition Identifiers

  • ISBN:9780357516300, 0357516303
  • oclc:on1310309416

Subjects

2001- Case study (studium przypadku) Marketing strategiczny Podręcznik Strategia marketingowa Zarządzanie i marketing

Writers

Ferrell, Odies Collins Hartline, Michael D. Hochstein, Bryan W.

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  • Marketing Strategy Text and Cases -- (.pdf)

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