Running a successful photography business

Running a successful photography business

by Pritchard, Lisa

Type Book
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This is the definitive business bible for every professional photographer - a one-stop resource covering everything you need to know to make your business a success. This handy book contains guidance on the key areas of running your business: fine-tuning your brand, attracting new clients and keeping existing ones, costing and producing shoots, professional ethics and codes of practice, contracts, preparing a business plan, operating your business effectively, legal obligations, working with ag…

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Title Statements

  • Full title :Running a successful photography business / Lisa Pritchard.

Summary

This is the definitive business bible for every professional photographer - a one-stop resource covering everything you need to know to make your business a success. This handy book contains guidance on the key areas of running your business: fine-tuning your brand, attracting new clients and keeping existing ones, costing and producing shoots, professional ethics and codes of practice, contracts, preparing a business plan, operating your business effectively, legal obligations, working with agents and agencies and how to evolve and prosper in this ever changing industry. Everything a working photographer needs to know in order for their business to flourish. Written from the unique point of view of a leading photographers' agent, the author knows from first-hand experience what it takes to survive and succeed as a professional photographer. This book builds on the author's popular first book, Setting up a Successful Photography Business, aimed at those starting out in freelance photography.

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Edition Statements

  • Publication Date:©2017

Publication Statements

The Physical Object

  • Description:1 online resource

Edition Identifiers

  • ISBN:9781472554611, 1472554612
  • oclc:ocn964624728
  • LC Classification:TR154
  • Dewey Decimal:770.68

Table of Contents

How's business? : a business health check -- The photographer's business plan -- Fine-tuning your brand -- Twenty ways to get noticed -- Pricing -- Pitching for a job and sealing the deal -- Please read the small print : business terms and photography contracts -- The perfect photoshoot : a step by step guide -- Photoshoot legal obligations and codes of practice -- Are you covered? : insurance -- Keeping clients -- Getting help -- Going forward.

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