Title Statements
- Full title :Strategic Management : Concepts and Cases.
Summary
For undergraduate and MBA strategic management or business policy courses. This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.
Read More ↓Edition Statements
- Publication Date:2013.
- Edition:2nd ed
Publication Statements
- Publisher(s):Pearson Education UK
- Place of Publication:Harlow
- Language:eng
- Publication Date:2013.
The Physical Object
- Description:1 online resource (789 pages)
Edition Identifiers
- ISBN:9781292034027, 1292034025
- oclc:on1015883775
- Dewey Decimal:658.4012
Table of Contents
Cover -- Table of Contents -- 1. Introducing Strategic Management -- 2. Leading Strategically Through Effective Vision and Mission -- 3. Exploring the External Environment: Macro and Industry Dynamics -- 4. Examining the Internal Environment: Resources, Capabilities, and Activities -- 5. Crafting Business Strategy for Dynamic Contexts -- 6. Creating Business Strategies -- 7. Developing Corporate Strategy -- 8. Understanding Alliances and Cooperative Strategies -- 9. Studying Mergers and Acquisitions -- 10. Organizational Structure, Systems, and Processes
11. Considering New Ventures and Corporate Renewal -- 12. Corporate Governance in the Twenty-First Century -- 13. Looking at International Strategies -- Case Study: Robin Hood -- Case Study: Three Dimensional Printing -- Case Study: Southwest Airlines -- Case Study: Pleasant Valley Elementary School: Celebrating Success One Student at a Time -- Case Study: Prince Edward Island Preserve Co. -- Case Study: ESRI: Changing World 514 -- Case Study: Update: Music Industry in 2006 -- Case Study: Razorfish -- Case Study: Embraer: Shaking Up the Aircraft Manufacturing
Case Study: Home Depot's Strategy Under Bob -- Case Study: Ryanair-The…
Subjects
Writers
More from this Series
No reviews yet. Be the first to rate this work.
Rate & Review