The design method: a philosophy and process for functional visual communication

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Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you'll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven,…

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Title Statements

Full title :The design method : a philosophy and process for functional visual communication / Eric Karjaluoto

Summary

Edition Statements

Publication Date:2013, ©2014

Publication Statements

Publisher(s):New Riders
Place of Publication:Berkeley, Calif
Language:eng
Publication Date:2013, ©2014

The Physical Object

Description:xiii, 225 pages : : illustrations ; : 21 cm

Edition Identifiers

ISBN:0321928849, 9780321928849
oclc:ocn900368178

Preface -- Introduction -- Debunking the creative myths -- Creating purposeful design -- Achieving order through systems -- Introducing the design method -- Gaining understanding : the discovery stage -- Determining course : the planning stage -- Working with ideas : the creative stage -- Making design real : the application stage -- Presenting work to clients -- Bringing order to your practice -- Suggested reading -- Acknowledgments -- Index