Traction: How Any Startup Can Achieve Explosive Customer Growth
Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die. Smart entrepreneurs know th…
Read More ↓Title Statements
- Full title :Traction : How Any Startup Can Achieve Explosive Customer Growth.
Summary
Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how.
Read More ↓Edition Statements
- Publication Date:2015.
Publication Statements
- Publisher(s):Penguin US
- Place of Publication:New York
- Language:eng
- Publication Date:2015.
The Physical Object
- Description:1 online resource (175 pages)
Edition Identifiers
- ISBN:9781591848363, 1591848369
- oclc:on1031967620
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