Understanding Michael Porter: the essential guide to competition and strategy

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Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.

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Title Statements

Full title :Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.

Summary

Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.

Edition Statements

Publication Date:©2012

Publication Statements

Publisher(s):Harvard Business Review Press
Place of Publication:Boston, Mass
Language:eng
Publication Date:©2012

The Physical Object

Description:1 online resource (x, 236 pages) : : illustrations

Edition Identifiers

ISBN:9781422142295, 1422142299
oclc:ocn865508745
LC Classification:HD41
Dewey Decimal:658.4/012

Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P & L -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.

Subjects

BUSINESS & ECONOMICS -- Industrial Mana… Business & Economics -- Management BUSINESS & ECONOMICS -- Management Scie… BUSINESS & ECONOMICS -- Organizational … Business and Management Competition Gestion Management Planification stratégique Porter, Michael E. Strategic planning Strategisches Management Wettbewerb