Video economics
Over the past fifteen years, the U.S. television industry has been transformed from a heavily regulated business to a highly competitive one, with new networks, technologies, and markets. 'Video Economics' addresses the major issues affecting competitive advantage in the industry, including sequential program release strategies, and high definition television. --Publisher.
Read More ↓Title Statements
- Full title :Video economics / Bruce M. Owen, Steven S. Wildman.
Summary
Over the past fifteen years, the U.S. television industry has been transformed from a heavily regulated business to a highly competitive one, with new networks, technologies, and markets. 'Video Economics' addresses the major issues affecting competitive advantage in the industry, including sequential program release strategies, and high definition television. --Publisher.
Read More ↓Edition Statements
- Publication Date:1992.
Publication Statements
- Publisher(s):Harvard University Press
- Place of Publication:Cambridge, Mass
- Language:eng
- Publication Date:1992.
The Physical Object
- Description:xiv, 364 pages : : illustrations ; : 24 cm
Edition Identifiers
- ISBN:0674937163, 9780674937161
- oclc:ocm24504799
- LC Classification:HE8700.8
- Dewey Decimal:384.55/1
Table of Contents
Introduction -- The supply of programming -- Traditional methods of program choice -- Modern models of program choice -- Network economics -- Cable television -- Advanced television.
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