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Through insightful interviews and examples from a variety of industries, Creating a Data-Driven Organization enumerates the different aspects of culture that contribute to great data-driven organizations. What do you need to become a data-driven organization? Far more than havin…
"What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that …