A concise review of the basic business functions and alternative policies for strategy formulation and implementation. It covers how to analyze a business situation, and includes a decision making tool for identifying and organizing strategic problem situations.
"By analyzing corporate functions such as marketing, production, operations, and finance, Business Policy and Strategy: The Art of Competition, Seventh Edition examines how to successfully formulate, implement, and evaluate corporate strategy. The book reviews basic and alternat…
"By analyzing corporate functions such as marketing, production, operations, and finance, Business Policy and Strategy: The Art of Competition, Seventh Edition examines how to successfully formulate, implement, and evaluate corporate strategy. The book reviews basic and alternat…