Highlights dramatic changes in worldwide media production, detailing how collaborations - in the form of co-productions, format franchising and audience interactivity - define the new media economy, and affect a shift across the entire field of cultural production.
In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, …
This study highlights changes in worldwide media production, detailing how collaborations define the new media economy, and affect a shift across the entire field of cultural production. These developments also reflect broader trends in cultural and economic globalization.
In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, …