The approach of the chapters that comprise this volume is academically rigorous and at the same time managerially relevant, which is why I believe the book helps to push the made-in research agenda forward at the same time as it provides practitioners with new ideas they can app…
The approach of the chapters that comprise this volume is academically rigorous and at the same time managerially relevant. The book helps to push the 'made-in' research agenda forward at the same time as it provides practitioners with new ideas that they can apply to their bran…