Cover -- Title -- Copyright -- Contents -- List of illustrations -- About this book -- Acknowledgements -- Chapter 1 Navigating a diverse field -- Chapter 2 Why engage with multimodality? -- Chapter 3 Systemic functional linguistics -- Chapter 4 Social semiotics -- Chapter 5 Con…
This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with t…
"In this book, Gunther Kress and Jeff Bezemer present a new social semiotic theory which brings together communication, learning and identity through detailed analyses of a range of different multimodal environments, including classrooms, textbooks and hospital operating theatre…
