This comprehensive book offers an easy-to-use methodology to help students apply social-psychological theory to 'real-life' social issues. It will help and guide students to define a problem, conduct a theory-based analysis, develop an explanatory model and then set up and follo…
This is a highly practical text, which can be used by introductory and advanced level students who want to learn how to analyse practical problems and develop solutions based upon social psychological theory and research.
This is a highly practical text, which can be used by introductory and advanced level students who want to learn how to analyse practical problems and develop solutions based upon social psychological theory and research.
The second edition of this best selling textbook continues to offer a simple, systematic, step-by-step guide to doing applied psychology. Using the authors' own PATH model, the text presents a new methodology for applying primarily social psychological theory to a wide range of …
This is a highly practical text, which can be used by introductory and advanced level students who want to learn how to analyse practical problems and develop solutions based upon social psychological theory and research.
This is a highly practical text, which can be used by introductory and advanced level students who want to learn how to analyse practical problems and develop solutions based upon social psychological theory and research.
"Applied social psychology combines the science of social psychology with the practical application of solving social problems that exist in the real world. This new textbook provides a thorough explanation of how social psychologists can contribute to the understanding and mana…
"Applied social psychology combines the science of social psychology with the practical application of solving social problems that exist in the real world. This new textbook provides a thorough explanation of how social psychologists can contribute to the understanding and mana…