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This textbook is a first major introduction to behavioral economics, designed primarily for advanced undergraduate students. Unquestionably the hottest new field to have emerged in the social sciences over the past decade, behavioral considerations are now making themselves felt…
"Over the last few decades behavioral economics has revolutionized economics. It has done so by putting the human back in to economics, by recognizing that people sometimes make mistakes, care about others, and are generally not as cold and calculating as economists have traditi…
"Over the last few decades behavioral economics has revolutionized economics. It has done so by putting the human back in to economics, by recognizing that people sometimes make mistakes, care about others, and are generally not as cold and calculating as economists have traditi…
Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others, and are generally not as cold and calculating as economists have trad…
