IBM is in serious trouble. Big Blue, as the company is known, tends to rely on magical thinking for its success, but that magic ran out a long time ago. The trouble began back in the 1990s and IBM had to hire, for the first time, an outside CEO. Lou Gerstner saved the day, pushi…
IBM is in serious trouble. Big Blue, as the company is known, tends to rely on magical thinking for its success, but that magic ran out a long time ago. The trouble began back in the 1990s and IBM had to hire, for the first time, an outside CEO. Lou Gerstner saved the day, pushi…
Computer manufacturing is--after cars, energy production and illegal drugs--the largest industry in the world, and it's one of the last great success stories in American business. Accidental Empires is the trenchant, vastly readable history of that industry, focusing as much on …
Computer manufacturing is--after cars, energy production and illegal drugs--the largest industry in the world, and it's one of the last great success stories in American business. Accidental Empires is the trenchant, vastly readable history of that industry, focusing as much on …