Gray, David

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This book is the ideal companion to doing practical research in business and management. Designed especially for students and researchers in business it skillfully guides you through each step of the research process and demonstrates what it means to conduct quality research in …

"Connected companies around the world are aggressively acquiring customers and disrupting the competition. In The Connected Company, we examine what they're doing, how they're doing it, and why it works. And we show you how your company can use the same principles to adapt - and…

To keep pace with today's connected customers, your company must become a connected company. That means deeply engaging with workers, partners, and customers, changing how work is done, how you measure success, and how performance is rewarded. It requires a new way of thinking a…

Connected companies have the advantage, because they learn and move faster than their competitors. In 'The Connected Company', we examine what they're doing, how they're doing it, and why it works. It shows how any company can use the same principles to adapt - and thrive - in t…