Advertising, materialism and consumption are central aspects of contemporary Western culture. We are bombarded with idealised images of the perfect body, desirable consumer goods, and affluent lifestyles, yet psychology is only just beginning to take account of the profound inf…
"Consumer Culture, Identity, and Welt-Being documents the negative psychological impact consumer culture can have on how individuals view themselves and on their emotional welfare. It looks at the social psychological dimensions of having, buying and wanting material goods, as w…
This volume documents the negative psychological impact consumer culture is having on how individuals view themselves and on their emotional welfare. It looks at the social psychological dimensions of having, buying and wanting material goods.