Journalist Jeff Howe shows how companies are using the internet to 'crowdsource' new ideas from people beyond their own staff.
An in-depth analysis of the rapidly growing phenomenon of crowdsourcing reflects on the dramatic economic, cultural, business, and political implications of applying the open-source idea to a variety of fields outside of software development and addresses the unique opportunitie…
'Crowdsourcing' describes the process by which the power of the many can be harnessed together on the Internet to build and to innovate. Jeff Howe shows how this has become possible - how complex social, technological and economic developments have fused together to make crowdso…
How were a bunch of part-time dabblers in finance able to help an investment company consistently beat the market? The answer is that they all draw on the power of Crowdsourcing. This book shows how complex social, technological and economic developments have fused together to m…