Las compañías tradicionalmente usan los medios de comunicación para promocionar sus productos y servicios, y gastan gran parte de su presupuesto en comunicaciones aleatorias. Esperan que sus mensajes de alguna manera penetren en el barullo de los medios y lleguen a un número suf…
"If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leade…
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"Why customer retention is the new acquisition? If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different?"--So says Joseph Jaffe, bestselling author of "Life After the 30-Second Spot" and "Join the …
"If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leade…
"If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leade…
"If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leade…
"If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leade…