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Cognitive theory of the linguistic sign - New theory of linguistic motivation - Cognitive linguistics - Language vs. Reality - Models of the linguistic sign - Post-Saussurean linguistics - Peirce-inspired linguistics The book outlines a new approach to the study of motivation i…
The book outlines a new approach to motivation in language. The approach proposes a cognitive theory of the linguistic sign, partly in opposition to classical Saussurean linguistics. The new theory is inspired and informed by Charles S. Peirce's semiotics, especially the distinc…