Lascity, Myles Ethan

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Preface -- 1. Communicating Fashion -- 2. Clothing as Intra- and Interpersonal Communication -- 3. Clothing Dynamics in Groups and Cultures -- 4. Fashion: Systems, Meaning and Time -- 5. Clothing, News and Tastemaking -- 6. Clothing on Film and Television -- 7. Ads, Brands and R…

"How did you decide what to wear today? Did you base your selection on comfort or style? Did you want to blend in or stand out from the crowd - or was it just the cleanest outfit available? We each make these decisions every day, reflecting how we view ourselves and impacting ho…