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It's Not TV argues that HBO, as part of the leading edge of television, is at the center of television studies interests in market positioning, style, content, technology, and political economy. Each essay focuses on a specific key term in television studies, drawing on a partic…
Since first going on the air in 1972, HBO has continually attempted to redefine television as we know it. Today, pay television (and HBO in particular) is positioned as an alternative to network offerings, consistently regarded as the premier site for what has come to be called …
Since first going on the air in 1972, HBO has continually attempted to redefine television as we know it. Today, pay television (and HBO in particular) is positioned as an alternative to network offerings, consistently regarded as the premier site for what has come to be called …