This book examines the mediating role that Pepsi's commercials have played in forging lasting relationships between the American music and advertising industries from its 1939 "Nickel, Nickel" jingle to its pair of 2011-2012 X Factor commercials. It historicizes and analyzes wid…
This book examines the mediating role that Pepsi's commercials have played in forging lasting relationships between the American music and advertising industries from its 1939 "Nickel, Nickel" jingle to its pair of 2011-2012 X Factor commercials. It historicizes and analyzes wid…
This book examines the mediating role that Pepsi's commercials have played in forging lasting relationships between the American music and advertising industries from its 1939 "Nickel, Nickel" jingle to its pair of 2011-2012 X Factor commercials. It historicizes and analyzes wid…
