"7" Result
Sort By:
The Beatles and McLuhan: Understanding the Electric Age examines how the incorporation of electric technology in The Beatles' art would enhance their musical impact. MacFarlane surveys the relationship between McLuhan's ideas on the nature and effects of electric technology and …
In the 1960s, The Beatles would address like no other musical act a radical shift in the cultural mindset of the late twentieth century. Through tools of "electric technology," this shift encompassed the decline of visual modes of perception and the emergence of a "way-of-knowin…