"The ABC of XYZ is designed for educators, business managers and parents who want a brief and useful introduction to Australia's living generations and how they interact. It begins by exploring what a generation is, how its definition has changed, and the trends that are emergin…
"Based on more than a decade of research, The ABC of XYZ is designed for educators, business managers and parents who want a short and lively introduction to Australia's living generations. The book explores what a generation is, how its definition has changed over the years, an…
Are Gen X-ers still slackers? Will Gen Y-ers ever move out of home? Why are Zeds so spoiled? Based on a more than a decade of research, The ABC of XYZ is designed for educators, business managers and parents who want a brief and useful introduction to Australia's living generati…
Based on a more than a decade of research, this reference is designed for marketers, managers, educators, and parents who need a useful, fun, not-too-technical introduction to generational research. The breezy vocabulary of this kind of study is familiar to most people, Are Gen …
