This thick, striking B2B branding book by the experts at Deloitte is beautiful. The medium is the message - each page illustrates the company's commitment to producing clean, consistent and appealing materials that represent the Deloitte brand. Handsomely designed text introduce…
This comprehensive manual lays out the steps necessary for creating an iconic global identity. It uses the lessons and inside knowledge of Deloitte, the world's largest professional services organization, to help other business-to-business operations deliver a high-impact, value…
"As an in-depth explanation of one organisation's brand strategy, this guide is both fascinating and full of useful insights."--The CA magazine (UK)Get tactical insight from the top business-to-business branding experts-and gain a global presence This comprehensive manual lays o…
Aan de hand van voorbeelden van Deloitte wordt uitgelegd hoe je een merk neer zet in de markt.
A comprehensive guide to creating and implementing a global brand platform using the lessons and secrets of Deloitte, the world's largest professional services organization.
"This comprehensive manual lays out the steps necessary for creating an iconic global identity. It uses the lessons and inside knowledge of Deloitte, the world's largest professional services organization, to help other business-to-business operations deliver a high-impact, valu…
Get tactical insight from the top business-to-business branding experts-and gain a global presence This comprehensive manual lays out the steps necessary for creating an iconic global identity. It uses the lessons and inside knowledge of Deloitte, the world's largest professiona…