Carried in wallets and displayed in homes, photographs are a common, but often an overlooked feature of modern life. And, with the advent of digital technology many believe that the so called 'wet chemistry' behind old fashioned photography is a thing of the past - but is it? Th…
“The Chemistry of Photography” endeavours to unravel the mysteries of picture taking and reflects on the diversity and complexity of the science. It gives readers an insight into the chemistry needed to generate pictures, spanning all mediums including still and motion picture a…
Carried in wallets and displayed in homes, photographs are a common, but often an overlooked feature of modern life. And, with the advent of digital technology many believe that the so called 'wet chemistry' behind old fashioned photography is a thing of the past - but is it? Th…
Say goodbye to "business as usual"--To succeed today you need show business! How do you market in today's "experience culture"--as conventional advertising grows increasingly ineffective, and customers grow increasingly independent? Companies and brands from Altoids to Volkswage…
Say goodbye to "business as usual"--to succeed today you need show business! How do you market in today's "experience culture"--as conventional advertising grows increasingly ineffective, and customers grow increasingly independent? Companies and brands from Altoids to Volkswage…
Table of Contents -- Preface -- 1. The Five Domains of Digital Transformation: Customers, Competition, Data, Innovation, Value -- 2. Harness Customer Networks -- 3. Build Platforms, Not Just Products -- 4. Turn Data Into Assets -- 5. Innovate by Rapid Experimentation -- 6. Adapt…