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"In 1946 Juan Perón launched a populist challenge to the United States, recruiting an army of labor activists to serve as worker attachés at every Argentine embassy. By 1955, over five hundred would serve, representing the largest presence of blue-collar workers in the foreign s…
Introduction: from the fringes of the nation to the world -- In search of social reform -- "The Argentine problem? -- Apostles of social revolution -- From the belly of the beasts -- At the turn of the tide -- Political declension -- A bitter pill -- Conclusion: branding mass po…