What if we have been wrong about learning? Learning may have more in common with marketing than we thought. Looking at marketing and learning's common root, How People Learn shows L&D professionals a new way of thinking about learning by exploring what happens when we learn. It …
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Marketers have been playing to people's emotions and aiming to pique their interest for years in order to sell products. Companies undertake extensive market research and significant user testing before a product is launched and customer feedback is integrated into ongoing devel…