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Shah, Kruti

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Advertising and promotions

Advertising and promotions: an IMC perspective

by Shah, Kruti, D'Souza, Alan

0 Type: Book

Advertising and integrated marketing communicatons

Advertising and integrated marketing communicatons

0 Type: Book

Subjects

Communication en marketing (2) Communication in marketing (2) advertising (2) Sales promotion (1) Ventes -- Promotion (1)

Contributor

Shah, Kruti (2) D'Souza, Alan (1)

Publisher

Mcgraw -Hill Education (India) (1) Tata McGraw-Hill (1)

Year

2014 (1) 2009 (1)

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