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Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- Acknowledgments -- Preface -- PART I: Understanding Persuasion -- CHAPTER 1 The Study of Persuasion -- WHY STUDY PERSUASION? -- Practice -- Analysis -- Understanding -- Synthesis: Putting Together Rhetorical Prac…
This fully-updated fourth edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving perspectives from rhetoric, critical theory, and social science and applying their insights to practical political, social, and business contexts. This…
Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture…
Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture…
The legacy of Kenneth Burke
by Simons, Herbert W., Melia, Trevor, Burke, Kenneth
fromRhetoric of the human sciences
0
Type: Book
The Legacy of Kenneth Burke
by Simons, Herbert W., Melia, Trevor, Burke, Kenneth
fromRhetoric of the human sciences
0
Type: Book
The legacy of Kenneth Burke
by Simons, Herbert W., Melia, Trevor, Burke, Kenneth
fromRhetoric of the human sciences
0
Type: Book
The legacy of Kenneth Burke
by Simons, Herbert W., Melia, Trevor, Burke, Kenneth
fromRhetoric of the human sciences
0
Type: Book
The Legacy of Kenneth Burke
by Simons, Herbert W., Melia, Trevor, Burke, Kenneth
fromRhetoric of the human sciences
0
Type: Book
The Legacy of Kenneth Burke
by Simons, Herbert W., Burke, Kenneth, Melia, Trevor
fromRhetoric of the human sciences
0
Type: Book