Introduction -- Telenovela: history, transformations and resilience -- The making of a telenovela -- The audience and the telenovela: transformations and resilience of spectatorship -- The influence of the scree convergence, new digital platforms and transmedia narratives on tel…
"This book investigates how telenovelas may be the key to the future of Brazilian television and how this content can survive in an interconnected media landscape. Recognised writer and scholar Rosane Svartman considers the particular characteristics of the telenovela format - n…
"This book investigates how telenovelas may be the key to the future of Brazilian television and how this content can survive in an interconnected media landscape. Recognised writer and scholar Rosane Svartman considers the particular characteristics of the telenovela format - n…