Although previously denounced for their gender blindness in the past, private businesses have increasingly emerged as vocal proponents of women's empowerment in the Global South. This book critically examines these claims and examines how ideals of female entrepreneurial conduct…
Although previously denounced for their gender blindness in the past, private businesses have increasingly emerged as vocal proponents of women's empowerment in the Global South. This book critically examines these claims and examines how ideals of female entrepreneurial conduct…
Introduction: win-win capitalism -- Approaches to corporate-led empowerment in the Global South -- Feminist research in the wake of corporate power -- Branding poverty: the values of women's empowerment -- "Open happiness": empowering emotions -- The entrepreneurialization of fe…
This book critically examines how ideals of female entrepreneurial conduct are transmitted, ideologically anchored and negotiated as well as the kind of societal transformations the initiative opens up for in two national contexts.
Although previously denounced for their gender blindness in the past, private businesses have increasingly emerged as vocal proponents of women's empowerment in the Global South. This book critically examines these claims and examines how ideals of female entrepreneurial conduct…