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Foreword / by Rehan Yar Khan -- Introduction -- Ideation, validation and pivoting -- Girish Mathrubootham : freshworks -- Nithin Kamath : zerodha -- Paras chopra : visual website optimizer (wingify) -- Nikhil rasiwasia : fashiate -- Traction and virality -- Gaurav Munjal, Roman …
Discovers the art behind building a successful startup through in-depth interviews of 15 exemplary founders that bring out the lesser known details of what worked and what did not.