Valentine, Daniel R.

OM

Online marketing to investors: how to develop effective investor relations

by Valentine, Daniel R.

fromFinance and financial management collection

0 Type: Book

Investor Relations (IR) is the corporate function responsible for advising the senior officers of a listed company on the relationship between the company and the market for corporate stock. Although a young discipline, IR is now an essential body of knowledge for aspiring FDs, …

OM

Online marketing to investors: how to develop effective investor relations

by Valentine, Daniel R.

fromFinance and financial management collection

0 Type: Book

This book introduces the online marketing and disclosure techniques which enable listed corporations to engage effectively with financial markets. These techniques are part of the discipline of Investor Relations (IR) which is the corporate function responsible for advising the …