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Technical competency, the "hard side" of engineering and other technical professions, is necessary but not sufficient for success in business. Young engineers must also develop nontechnical or "soft-side" competencies like communication, marketing, ethics, business accounting, a…
"Introduction to Creativity and Innovation for Engineers was primarily designed for engineering students interested in acquiring knowledge, skills, and attitudes (KSA) that will help them be more creative and innovative. While intended primarily for engineering students, the wid…