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Sports spectaculars date to the gladiators, but it took promoter Tex Rickard to make the Big Event part of American culture. The 1921 Dempsey-Carpentier fight generated boxing's first million-dollar gate, taking in more than twice as much as any previous contest. Why did this fi…
Sports spectaculars date to the gladiators, but it took promoter Tex Rickard to make the Big Event part of American culture. The 1921 Dempsey-Carpentier fight generated boxing's first million-dollar gate, taking in more than twice as much as any previous contest. Why did this fi…