"The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your custom…
" When Tamara Mellon's father lent her the seed money to start a high-end shoe company, he cautioned her: "Don't let the accountants run your business." Little did he know. Over the next fifteen years, the struggle between "financial" and "creative" would become one of the centr…
A spirited investigation into the world of bargain hunting and how shoppers and sellers try to one-up each other -- from the haggling bazaars of Istanbul to Black Friday at a mall in upstate New York to pinnacles of global luxury such as Hermes and Louis Vuitton.
"In recent years Toyota has received more than its fair share of attention for its "lean" manufacturing model, its sales triumphs, and its infamous recalls. But when it comes to consistent excellence, archrival Honda is more admirable, and more interesting. Award-winning journal…
"There are about 800 self-made billionaires in the world today. What enables this elite group to create truly massive value, and what can the rest of us learn from them? John Sviokla and Mitch Cohen set out to answer this question with the first systematic study of 120 self-made…
"There are about 800 self-made billionaires in the world today. What enables this elite group to create truly massive value, and what can the rest of us learn from them? John Sviokla and Mitch Cohen set out to answer this question with the first systematic study of 120 self-made…
"Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael …
"Despite clear danger and explicit warnings, the United States of America-distracted by short-term challenges and its own political dysfunction-is steaming toward its own collision, one with long-term debt." Philanthropist, businessman, and former secretary of commerce Peter G. …
"Philanthropist, businessman, and former Secretary of Commerce Peter G. Peterson argues that America must address its long-term debt in order to build a strong economy, today and in the future. If we continue to ignore America's unsustainable fiscal challenges, we are steering o…
"About two-thirds of Americans hate their jobs and feel like they're not making a difference in the world. They're frustrated by unrealized dreams that seem hopelessly out of reach. Serial entrepreneur Ben Arment has developed a one-year process called Dream Year, which helps pe…
"An inspiring look at the hidden stars who perform essential work without recognition. Expanding from his acclaimed Atlantic article, "What Do Fact-Checkers and Anesthesiologists Have in Common?" David Zweig explores what we can all learn from a modest group he calls "Invisibles…
"CEO and Chief Storyteller Rich Sheridan removed the fear and ambiguity that typically make a workplace miserable. With joy as the explicit goal for Menlo's staff, as well as their clients and the people who use the products they create, Sheridan and his team changed everything …
