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Grundlagen des Marketingmanagements

Grundlagen des Marketingmanagements: Einführung in Strategie, Instrumente, Umsetzung u…

by Homburg, Christian

0 Type: Book

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(Produktform)Paperback / soft… (1) (Springer Nature Marketing Cl… (1) (Springer Nature Subject Code… (1) (Springer Nature Subject Coll… (1) (VLB-WN)1785: Hardcover, Soft… (1) B-to-B-Marketing (1) Kommunikationspolitik (1) Konsumentenverhalten (1) MARKTORIENTIERTE UNTERNEHMENS… (1) Marketing - Buch (1) Marketingeinführung (1) Marketinggrundlagen (1) Marketingmanagement (1) Marketingstrategie (1) Perspektiven des Marketing (1) Preispolitik (1) Vertriebspolitik (1) produktpolitik (1)

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Homburg, Christian (1)

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Springer Fachmedien Wiesbaden (1) Springer Fachmedien Wiesbaden… (1) Springer Gabler (1)

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2020 (1)

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