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This book challenges the cultural imbalance in current research traditions, and argues for a culturalist perspective in facilitating better intercultural exchange amidst accelerated processes of globalization. It is the first engagement with discourses in non-mainstream cultures…
The aim of the series is to provide a framework for original work on multicultural discourse analysis. All volumes set out to introduce research traditions in language and communication outside the mainstream. Aiming at an international readership, the series covers a wide range…
This volume analyses discourses from non-mainstream cultures. It explores and challenges the cultural imbalance in current research and advocates a culturalist perspective in discourse studies.