"Without effective execution, no business strategy can succeed. This second edition delivers a powerful framework every leader can use to overcome the obstacles to successfully deploying business strategy. In this book, leading consultant and Wharton professor Lawrence Hrebiniak…
Study of management problems in respect of marketing profitability, with particular reference to the USA - covers theoretical aspects of profitability measurement, profit planning, costing, budgeting, production control, price policy, managerial accounting, etc.
"This book prepares readers to master an IT and managerial discipline quickly gaining momentum in organizations of all sizes--Business Process Management (BPM). It describes how BPM treats processes as a portfolio of strategic assets that create and deliver customer and sharehol…
