Attitude (Psychologie)

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In this book, John Zaller develops a comprehensive theory to explain how people acquire political information from elites and the mass media and convert it into political preferences. Using numerous specific examples, Zaller applies this theory to the dynamics of public opinion …

This book presents a comprehensive theory on how people acquire political information from the mass media and convert it into political preferences. Using numerous specific examples, the author applies this theory in order to explain the dynamics of public opinion on a broad ran…

Zaller develops a comprehensive theory to explain how people acquire political information from the mass media and convert it into political preferences, and applies it to both domestic and foreign policy, trust in government, racial equality, presidential approval, and voting b…

-- Eat That Frog! Letting go of negative thoughts is one of the most important steps to living a successful, fulfilling life, but also often the most difficult. In this practical, research-based guide, bestselling authors Brian Tracy and psychotherapist Christina Stein present t…