Draws on hundreds of interviews with business and entertainment leaders as well as prominent intellectuals to reveal how to use purposeful storytelling skills to promote professional success.
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In "Tell to Win," Peter Guber masterfully demonstrates that telling purposeful stories is the best way to persuade, motivate, and convince who you want to do want you need.
Climbing the Charts
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Type: Book
Despite the growth of digital media, traditional FM radio airplay still remains the essential way for musicians to achieve commercial success. "Climbing the Charts" examines how songs rise, or fail to rise, up the radio airplay charts. Looking at the relationships between record…
This critical study of seven popular trials illustrates the interaction of the law and the mass media.
Influencer: the new science of leading change
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Type: Book
"What is video game culture and video games as culture? Culture at Play avoids easy answers and deceitful single definitions. Instead, the collected essays included here navigate the messy and exciting waters of video games, of culture, and of the meeting of video games and cult…
"What is video game culture and video games as culture? Culture at Play avoids easy answers and deceitful single definitions. Instead, the collected essays included here navigate the messy and exciting waters of video games, of culture, and of the meeting of video games and cult…
"This collection will be appreciated by scholars of Korean and Buddhist studies and will stimulate East Asia scholars in general to explore the roles played by non-Chinese East Asian peoples in the evolution of the region as a whole."--Jacket.
"Populism, misogyny, rampage murders. Digital media seem to lie at the heart of sinister, intractable social challenges. Curiously, the very societies who fear such things are often dismissive of media research. Addressing key issues affecting global media industries, this book …
