"It has been called the political crime of the century: a foreign government, led by a brutal authoritarian leader, secretly interfering with the American presidential election to help elect the candidate of its choice. Now two-time Pulitzer Prize-winning Washington Post nationa…
Scott Adams -- a trained hypnotist and a lifelong student of persuasion -- was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a nov…
Scott Adams -- a trained hypnotist and a lifelong student of persuasion -- was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a nov…
Strengthen your understanding of the persuasive mechanisms used by terrorist groups and how they are effective in order to defeat them. Weaponized Words applies existing theories of persuasion to domains unique to this digital era, such as social media, YouTube, websites, and me…
"To understand the profound changes in the modes of public political debate over the past decade, this volume develops a new conception of public spheres as spaces of resonance emerging from the power of language to affect and to ascribe and instill collective emotion. Political…
"In Strategies of Persuasion in Herodotus' Histories and Genesis-Kings, Eva Tyrell comparatively analyzes narrative means in two monumental ancient texts about the past. Combining a narratological approach with insights of modern historical theory and biblical scholarship, she i…
"In Strategies of Persuasion in Herodotus' Histories and Genesis-Kings, Eva Tyrell comparatively analyzes narrative means in two monumental ancient texts about the past. Combining a narratological approach with insights of modern historical theory and biblical scholarship, she i…
'Media, Persuasion and Propaganda' guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images.
Using case studies and exercises, this innovative study poses challenging questions Living in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion - and everywhere we s…
Drawing from the study of human reasoning, Argumentation describes different types of arguments and explains how they influence beliefs and behaviour. Raymond Nickerson identifies many of the fallacies, biases, and other flaws often found in arguments as well as 'stratagems' (sc…
Power Beyond Scrutiny uncovers the forces which distort and limit public debate in the media. From the misuse of politician's expenses to recent phone hacking scandals, establishment corruption has never been more in the headlines. Yet amidst the din of scandal, there have been …
Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become increasingly influential. The concepts presented in his book, Influence: The Psychology of Persuasion, have spread well be…