"Before Freakonomics and The Tipping Point there was this classic by the 2005 Nobel Laureate in Economics. "Schelling here offers an early analysis of 'tipping' in social situations involving a large number of individuals." —official citation for the 2005 Nobel Prize. Micromotiv…
Features stories whose subject is - how small and seemingly meaningless decisions and actions by individuals often lead to significant unintended consequences for a large group.
Schelling here offers an early analysis of 'tipping' in social situations involving a large number of individuals." official citation for the 2005 Nobel Prize Micromotives and Macrobehavior was originally published over twenty-five years ago, yet the stories it tells feel just a…
The faction-based society that Tris Prior once believed in is shattered -- fractured by violence and power struggles and scarred by loss and betrayal. So when offered a chance to explore the world past the limits she's known, Tris is ready. Perhaps beyond the fence, she and Tobi…
In this shocking, no-holds-barred expose, the author draws on more than 20 years spent in the back rooms and board rooms to reveal all the manipulative ways marketers and advertisers tap into our most deeply seated fears, vulnerabilities, impulses, dreams, and desires, all in th…
"Using Discrete Choice Experiments to Value Health and Health Care takes a fresh and contemporary look at the growing interest in the development and application of discrete choice experiments (DCEs) within the field of health economics. The authors have written it with the purp…